Advertising of therapeutic products is closely controlled under the Therapeutic Goods Advertising Code (TGAC). Only claims which have been included in the application for marketing submission may be used in advertising so it is important to ensure that all documentable claims are submitted when applying for listing or registration.

The TGA issues a set of guidelines which specify the documentation required and the Consultancy can guide sponsors in this regard.

For registered products the documentation must be submitted with the application however for listed goods a statutory declaration is made that the sponsor hold the proof. At any time the TGA are entitled to ask for this proof and spot check at least 10% of all applications.

The Consultancy can have the documentation searched but this is a separate charge at the normal hourly rate since there is no set time involved and can be very time consuming.

All advertising must be submitted to the Industry Association, the Complementary Healthcare Council (CHC), for print media and the Australian Self Medication Industry Association (ASMI) for TV and radio.

The Consultancy can assist in checking advertising and submitting on behalf of clients. The various media will not accept advertising unless it has an approval number.

The consultancy can check all advertising copy for conformity with Listing or Registration approvals and advise on suitable wording plus write Product Information and Consumer Information documents. We can submit copy for approval and negotiate with clearance officers when needed.